{"id":26290,"date":"2020-09-17T18:00:00","date_gmt":"2020-09-17T09:00:00","guid":{"rendered":"https:\/\/www.readytofashion.jp\/mag\/?p=26290"},"modified":"2023-07-25T18:03:52","modified_gmt":"2023-07-25T09:03:52","slug":"fashion-dictionary-d2c","status":"publish","type":"post","link":"https:\/\/www.readytofashion.jp\/mag\/column\/fashion-dictionary-d2c\/","title":{"rendered":"D2C\u30d6\u30e9\u30f3\u30c9\uff5c\u610f\u5916\u3068\u77e5\u3089\u306a\u3044\u30a2\u30d1\u30ec\u30eb\u7528\u8a9e\u8f9e\u5178"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1024x576.jpg\" alt=\"\" class=\"wp-image-34508\" srcset=\"https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1024x576.jpg 1024w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-300x169.jpg 300w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-768x432.jpg 768w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1536x864.jpg 1536w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1024x576.jpg\" alt=\"\" class=\"wp-image-34508\" srcset=\"https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1024x576.jpg 1024w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-300x169.jpg 300w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-768x432.jpg 768w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand-1536x864.jpg 1536w, https:\/\/www.readytofashion.jp\/mag\/wp-content\/uploads\/2020\/09\/fashiondictionary-d2c-brand.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">D2C\u30d6\u30e9\u30f3\u30c9\u3068\u306f\uff1f<\/h2>\n\n\n\n<p>\u305d\u3082\u305d\u3082D2C\u3068\u306f\u3001\u300cDirect To Consumer\u300d\u306e\u7565\u3067\u3001<span style=\"background:linear-gradient(to bottom, rgba(255,255,102,0) 60%, #ffff66 60%);\"><strong>\u5c0f\u58f2\u5e97\u306a\u3069\u306e\u4e2d\u9593\u696d\u8005\u3092\u631f\u307e\u305a\u3001SNS\u3084\u81ea\u793eEC\u3092\u901a\u3058\u3066\u88fd\u54c1\u3092\u9867\u5ba2\u306b\u8ca9\u58f2\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/strong><\/span>\u3092\u6307\u3057\u307e\u3059\u3002\u7279\u306b\u30a2\u30d1\u30ec\u30eb\u696d\u754c\u3068\u306e\u89aa\u548c\u6027\u304c\u9ad8\u304f\u3001\u305d\u306e\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u3092D2C\u30d6\u30e9\u30f3\u30c9\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n<p>D2C\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u88fd\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u3092SNS\u3092\u901a\u3058\u3066\u5ba3\u4f1d\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u4ef2\u4ecb\u696d\u8005\u3092\u631f\u307e\u306a\u3044\u305f\u3081\u3001\u4ed6\u306e\u601d\u60f3\u304c\u4ecb\u5165\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u88fd\u54c1\u306e\u9b45\u529b\u3092\u76f4\u63a5\u9867\u5ba2\u306b\u4f1d\u3048\u3089\u308c\u307e\u3059\u3002\u7279\u306b\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u306f\u8996\u899a\u7684\u306a\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u52b9\u679c\u304c\u9ad8\u304f\u3001D2C\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3051\u308b\u30e1\u30a4\u30f3\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u4e2d\u9593\u696d\u8005\u3092\u631f\u307e\u306a\u3044\u30e1\u30ea\u30c3\u30c8\u306f\u307b\u304b\u306b\u3082\u3042\u308a\u307e\u3059\u3002\u5c0f\u58f2\u5e97\u306e\u904b\u55b6\u3084\u3001\u4ed6\u793e\u3068\u306e\u9023\u643a\u306e\u305f\u3081\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u3089\u306a\u3044\u305f\u3081\u3001\u5546\u54c1\u306e\u4fa1\u683c\u3092\u6291\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u70b9\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001D2C\u30d6\u30e9\u30f3\u30c9\u306e\u5546\u54c1\u306f\u9ad8\u54c1\u8cea\u30fb\u4f4e\u4fa1\u683c\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u4f01\u753b\u30fb\u88fd\u9020\u306b\u52a0\u3048\u3001\u8ca9\u58f2\u3082\u81ea\u793e\u3067\u884c\u3044\u3001\u5c55\u793a\u4f1a\u3084\u767a\u9001\u3067\u306e\u3084\u308a\u53d6\u308a\u3092\u901a\u3058\u3066\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u69cb\u7bc9\u3057\u3066\u3044\u307e\u3059\u3002\u9867\u5ba2\u306e\u610f\u898b\u3092\u76f4\u63a5\u805e\u304f\u3053\u3068\u304c\u3067\u304d\u308b\u74b0\u5883\u306b\u3042\u308b\u305f\u3081\u3001\u305d\u308c\u3089\u3092\u30d6\u30e9\u30f3\u30c9\u306e\u3055\u3089\u306a\u308b\u6210\u9577\u30fb\u6539\u5584\u306b\u751f\u304b\u305b\u308b\u70b9\u304cD2C\u30d6\u30e9\u30f3\u30c9\u306e\u5f37\u307f\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">D2C\u30d6\u30e9\u30f3\u30c9\u306e\u5177\u4f53\u4f8b<\/h2>\n\n\n\n<h3 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